B2B E-Commerce & E-Business
Nov. 2017

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Key Topics

  • B2B E-Commerce strategy & Processes
  • Product-Information-Management (PIM)
  • Product data administration / Product data quality
  • Media- and Digital-Asset-Management
  • B2B-Shop-Solution (decision, implementation)
  • Connection with ERP & CRM Systems > Integration of E-Commerce in an Omnichannel distribution strategy
  • CMS-Systems
  • Connection to dealers & retailers / mobile devices > Analytics, Big Data, Smart Data
  • Catalog and publications (Print, Online)
  • Changes in procurement behavior B2B and their implications for Marketing and Sales
  • Channel of distribution or touch point – E-Commerce between Marketing and Sales
  • Administration of publications
  • Spare parts management

Target Group

  • Head of Marketing
  • Head of Sales
  • Head of E-Business
  • CEO
  • Head of E-Commerce
  • Head of Online

Evening Event

Haus Ungarn

Location

Titanic Chaussee Hotel

The Matching-Tool

The online matching process allows you to pinpoint exactly which people you wish to speak to. In preparation of the summit, we provide you with an overview of the current interests of the other delegates, along with the competencies of the solution partners. As such, the randomness during meetings is practically eliminated.

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Media Partner

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